Most companies in the security industry today have been forced to become diversified. Companies that understand the sustaining power of the RMR offerings in this industry not only remain in business but are growing due to the steady stream of revenue derived from RMR. While a single alarm monitoring contract may not seem to be worth your time, the accounts you accrue over time add up to a large amount of recurring revenue.
In the late 1980’s, the entry into the security monitoring market was like the gold rush and the monitoring of alarm systems became a commodity almost overnight. Some companies now dominating this industry are ADS Inc., ADT Security Services, ASG Security, Brinks, Monitronics, and Protection One.
The mid 1990’s saw the advent of remote video services providing alarm verification to an ailing security alarm monitoring industry hit hard with false alarm ordinances and accompanying fines. Several local and county police departments across the country began to require alarm verification due to the demand on their resources. This technology has been enhanced over time and today’s product offering includes live-view, off-site video storage, point-of-sale, event verification, and alarm verification. Software as a service and the advances in technology within the video surveillance and access control industry has created a new generation of RMR offerings. This market is projected to exceed $1 billion in revenue by 2013.
Every major manufacturer in the industry has a dog in this hunt. There are currently several strategies utilizing different technologies currently available. One of the forerunners providing state-of-the-art technology is Integrator Support, LLC. Delivering a recurring monthly revenue model to security systems integrators, a flexible suite of leasing and financial programs, as well as the latest in remote video guarding, two-way audio security, and remotely managed access control, Integrator Support helps system integrators create new revenue streams, increase the market value of their company, and maximize their operational efficiency.
Most security companies are familiar with securing homes and small business facilities but the industry has been slow to offer services outside of traditional monitoring models. The timing to get involved in this emerging market and take advantage of the new recurring revenue streams is ideal if you’re willing to invest a little time and research. You just need to know how to identify new business opportunities and choose the right partner.
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